help
contact us
site map
advanced search
   
site search    


    Best Practices
Best Practices / Sales
  Sales Basics
   Improve Return on Success Story Investment 
 by: Kathleen McBride
Success stories aren’t going away anytime soon. Why? Because success stories are expected in the technology industry. And because companies have heavily invested in them.
   Making the Most of Every Business Contact 
 by: Freya Hurwitz
As a sales professional, how do you make the most of the new business landscape that has emerged over the past fifteen years? Do you have the right tools to be the most effective salesperson you can be?
   Win Customers By Discovering What They Really Want 
 by: Donal Daly
Professional buyers know every step they want to take in the buying cycle. They have a detailed project plan, with hurdles and obstacles you have to scale, and unless you can visualize the journey they want to take, and have your own map to get there, you won’t be with them when they reach their destination.
   Sales Overview 
 by: Gary Keller
This tutorial covers the basics in finding prospects, conducting presentations, follow up and closing.
   Lead Qualification and Management 
 by: Greg Wease
Processing lead inquiries is a vital process for any marketing department. This paper discusses the top criteria when devising a system, and selecting between in-house and outsourced options.
   Guided Selling - Merging Marketing & Sales 
 by: Lisa Burris Arthur
If you think that marketing and sales can't work together, think again. Learn how to blur the line between marketing and sales and reap profitable results by using the latest online strategies.
   Integration Between Marketing and Sales 
 by: Deborah Athens
The integration between marketing and sales is becoming an imperative for companies. This Best Practice paper discusses practical considerations in building an integrated sales and marketing team.
   Perfecting the PowerPoint Presentation 
 by: Jim Endicott and Megan Lappi, GettyWorks.com
This tutorial covers some of the main considerations in developing a sales presentation using PowerPoint or other presentation software packages.
  Search Best Practice Papers & Webcasts
      
Best Practices Entire Site
 

Target both the AMA's 38,000 members as well as the over 750,000 marketing professionals working today in the U.S. and Canada.

MarketingPower Info  l  home page  l  help  l  feedback  l  about us  l  site map  l  privacy policy  l  media kit  l  
AMA info  l  member access  l  AMA publications  l  best practices  l  case studies  l  AMA webcasts  l  AMA Radio  l  articles & reports  l  dictionary of marketing terms  l  AMA events  l  marketing jobs  l  marketing services directory  l  practitioner resources  l  academic resources  l  

Copyright © 2008 MarketingPower, Inc. The site contents may not be copied, reproduced, or redistributed without prior written permission of MarketingPower, Inc. or its affiliates.
Got questions? View our Knowledgebase or call 800-262-1150.


Search Engine Optimization by SEO Logic