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Technology and Innovation Special Interest Group 

ARC: Connections: SIGs: Technology and Innovation: How to Join

areas: ecommerce: sig

TechSIG's annual budget is determined by the size of our membership, so we need your help if we are to continue to support the academic marketing community interested in marketing with and marketing of technology. There are two ways to join TechSIG and support all of our great activities.

  1. New AMA Membership. In order to become a member of TechSIG, you must first become a member of the American Marketing Association. When you join the AMA, you are allowed to join one special interest group for free. If you are interested in supporting TechSIG, then please check the Technology and Innovation box under the Special Interest Groups section of the AMA application.
  2. Renew Your AMA Membership. If you are already a member of AMA, then you need to renew your application rach year. To support TechSIG, please select "Technology and Innovation" as your SIG on the renewal application.
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