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Beyond Marketing 2.0: Harnessing the Power of Social Media for Marketing Campaign Results AMA Hot Topic: Social Media This first-ever Hot Topic on Social Media is just the place to learn the what, why and how of Social Media and how your organization can benefit from the latest marketing tools and techniques.
Jan. 11, 2008 Miami, FL, InterContinental Miami Feb. 22, 2008 San Diego, CA, The Westin San Diego Mar. 28, 2008 Chicago, IL, The Gleacher Center	More Info >>


AMA Advanced Marketing Boot Camp� Effectively developing the elements of a marketing plan continues to be a critical success factor for all marketing professionals, unit and general managers and entrepreneurs. The marketing element of a business plan can often make or break the entire plan. A great marketing plan can provide one of the most powerful sources of advantage over competition no matter what industry, product or service.
Feb. 07, 2008 - Feb. 08, 2008 Fort Lauderdale, FL, Renaissance Fort Lauderdale Hotel 1617 Southeast 17th Street Mar. 06, 2008 - Mar. 07, 2008 Philadelphia, PA, The Hub CityView 30 South 17th Street United Plaza, 14th Floor May. 01, 2008 - May. 02, 2008 Columbus, OH, Quest Conference Center 8405 Pulsar Place Jun. 19, 2008 - Jun. 20, 2008 Minneapolis, MN, Sheraton Bloomington Hotel Minneapolis South 7800 Normandale Boulevard	More Info >>


Strategic Marketing AMA Training Series Learn how to execute marketing strategy by understanding the uncertainty that faces all firms today. This process will be pursued through a practical hands-on approach that permits participants to take advantage of the collective knowledge and experiences of the attendees as well as the guidance offered by a seasoned street marketer turned academic in recent years.
Mar. 03, 2008 - Mar. 04, 2008 San Diego, CA, The Westin San Diego Apr. 03, 2008 - Apr. 04, 2008 New York, NY, The Coleman Center Apr. 21, 2008 - Apr. 22, 2008 Chicago, IL, The Gleacher Center	More Info >>


Sixth Annual Marketing Forum: Mastering Brand and Marketing Strategies in the Digital Era
Mar. 11, 2008 - Mar. 12, 2008 San Francisco, CA,	More Info >>


STRATEGIC BRAND DEVELOPMENT: Creating Differentiation and Walking the Talk AMA Training Series With the commoditization of products and services, there is compelling need for Strategic Branding. Strategic branding provides the single-minded focus to make the tactics of branding work best�from breakthrough advertising to great graphic design. In this workshop you will learn how to use Strategic Branding to create a meaningful, differentiated approach for your brand, including practical tools and methods you can use back at your office.
Apr. 14, 2008 - Apr. 15, 2008 New York, NY, The Coleman Center Apr. 29, 2008 - Apr. 30, 2008 Chicago, IL, The Gleacher Center Jun. 04, 2008 - Jun. 05, 2008 San Diego, CA, The Westin San Diego	More Info >>

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