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AMA Events Directory / The 2008 Frontiers in Service Conference
Introduction | Registration

Sponsored by The Center for Excellence in Service, Robert H. Smith School of Business, University of Maryland, IBM Almaden Research Center, and The American Marketing Association, the Frontiers in Service Conference is considered by many to be the world's leading annual conference on service research. The conference will highlight the latest thinking in service, particularly those that combine aspects of technology, social science, and business.

Current Topics: Upcoming dates
  • Service Marketing
  • Service Information Technology
  • Service Innovation
  • Service Science
  • Empirical Studies of Service
  • Theoretical Perspectives on Service
  • Service Engineering
  • Service Design
  • Service Productivity
  • Service Operations
  • Service Human Resources
  • E-Service
  • Customer Relationship Management
  • Other topics in service research
  • October 2 - 5, 2008
    Washington, DC

    Who should attend  

    Academics and practitioners in the field of services

    Call for Papers

     

    Introduction | Registration

    Target both the AMA's 38,000 members as well as the over 750,000 marketing professionals working today in the U.S. and Canada.

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