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AMA Events Directory / Annual Marketing Research Conference
Introduction | Overview | Schedule | Exhibitors and Sponsors | Travel | Registration

Opportunities to Participate at This Years’ Conference:

2008 Explor Award
Online Form
Document Form

2008 Call for Supplier Presentation
Document Form

The Annual Marketing Research Conference is one of the AMA's largest and most popular professional development forums for the market researcher. This conference is designed to develop the researchers' scope through a variety of activities: interactive sessions, provocative keynote presenters, presentations by leading research companies, as well as a variety of networking opportunities.

This years’ conference will concentrate on: Refocusing on the Consumer: What are people thinking?

  • How can Marketing Researchers refocus on the customer in today’s rapidly changing world?
  • How can Researchers refocus on what the data means and break through all the clutter?
  • This years’ event will touch on following questions:
    • How do we, as researchers, bring value back to Marketing Research?
    • How do we close the loop and focus on the end result?
    • How do we focus on the decision making in Marketing Research? .

Key sub-themes that will be addressed at this conference will be:

  • Technologies
  • Trends
  • Generations
  • International
  • Shopper’s Insights

We are looking forward to a high energy, thought provoking and knowledge leading event, we hope you will join us.

 

Upcoming dates

 

September 14-17, 2008
Marriott Copley
Boston, MA
 
 
 
Exhibit & Sponsorship Opportunities: To learn more about AMA Exhibit and Sponsorship opportunities contact Lore Gil at: lgil@ama.org or call 312.542.9033

Presentations Online

What you

Who should attend
Mid- to Upper Level Market Research Executives

Why you should attend

The Annual Marketing Research Conference is one of the AMA's largest and most popular professional development forums for the market researcher. This conference is designed to develop the researchers' scope through a variety of activities: intensive tutorial instruction (optional), provocative keynote presenters, concurrent sessions, presentations by leading research companies, as well as a variety of networking opportunities.

will learn
  • How other marketing researchers responded to the key strategic issues they faced in the past
  • About the new tools and techniques that are being used today that will have a significant impact on how you do research tomorrow
  • Three or four big ideas that you can implement immediately upon returning to the office
What attendees had to say

“The presentations by key people at major (client) firms attests to the creativity and leadership that is rapidly evolving in the corporate world. This conference afforded an excellent peek into the how and why of their successful efforts”

“Well worth the money. One of the better values in our industry”

“A valuable learning tool and a worthwhile professional experience”

"The AMA National Conference is a great place to learn more about our industry and to network with others in our profession. The price for this one conference has already been paid for by the contacts I've made. Thanks for easy registration, a well organized conference, great exhibits and overall, my single best conference experience in my 18 years in the industry!"

Introduction | Overview | Schedule | Exhibitors and Sponsors | Travel | Registration

Target both the AMA's 38,000 members as well as the over 750,000 marketing professionals working today in the U.S. and Canada.

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