White Papers

MarketingPower.com White Papers are sponsored reports that educate readers about marketing topics. They are presented on the site in PDF format. Although sponsored, these reports should reflect an informational, rather than an advertising, focus. Manuscript Guidelines are available online.

Title	Publication Date	Source
Energy Consumption In The Developing World In 2030	5/10/2013	SIS International Research
7 Secrets of the Data Driven CMO	5/10/2013	Domo, Inc.
Big Data-Fueled Marketing Intelligence: Six Ingredients to Smarter Marketing	5/10/2013	Domo, Inc
The CMO's Guide to Beating the Engagement Crisis	5/9/2013	Badgeville
Best Practices for Creating a Content Marketing Strategy	4/4/2013	Act-On Software, Inc.
Brands & Localization: Drive Global Brand Engagement	4/4/2013	Smartling, Inc.
The New Event-Driven Marketing	3/18/2013	TIBCO Loyalty Lab
Are You Seeing The Full Digital Picture?	3/12/2013	Luth Research
5 Steps to Successful Call Tracking	3/4/2013	Hosted Numbers
Social Media and the B2B Marketer: An AMA St. Louis White Paper	3/1/2013	AMA St. Louis

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