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Best Practices

MarketingPower.com Best Practice articles are primers on core marketing topics, written for AMA by industry experts. These articles, available exclusively for AMA members, instruct readers on the fundamentals of such areas as interactive marketing, advertising, brand management, marketing strategy, and customer relations. They provide overviews of essential concepts and tips for applying this knowledge to achieve marketing success. Interested in authoring a Best Practice paper? Manuscript Guidelines are available online.


TitlePublication DateSourceTopic
Best Practices in Lead Management6/30/2008MarketingPower.com 
Best In Class: Budget Blinds Inc.6/1/2008Marketing NewsAdvertising, , , , ,
Feature: Just Say No4/15/2008Marketing NewsAdvertising, , , , ,
Networking to Create Leads4/8/2008MarketingPower.com 
Best In Class: Cognos Inc.4/1/2008Marketing News 
Best In Class: Jessica's Biscuit3/1/2008Marketing News 
Core Concepts: Make a Match3/1/2008Marketing NewsAdvertising
Best In Class: 1st Advantage Federal Credit Union2/15/2008Marketing NewsAdvertising, , ,
Best In Class: H.J. Heinz Company2/1/2008Marketing NewsAdvertising, , , , , , ,
Best In Class: Nilfisk-Advance America Inc.1/15/2008Marketing NewsAdvertising, ,

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