Skip Ribbon Commands
Skip to main content
Resource Library Calendar Career Management Community
About The AMA Search
Login

Resource Library

Email Print page

Marketing Communications Plan Template

Marketer's ToolkitUse our Marketing Plan template to help you develop an integrated Marketing Plan. Sections include: Executive Summary, Strategic Business Objectives, Market Segmentation, Profiling & Positioning, Marketing Communications Strategy Plans, Marketing Communications Schedule, and Budget & Results Measurement.  Includes a dashboard for results measurement.

Click on the video to the right to learn more about this tool.

Access the Marketing Communications Plan Template