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B2B Marketing 

Gizmo or Game Changer? 3 Ways the iPad Will Impact B2B 

Rated:

by 0 Members

Published 3/24/2010 

Author: Nancy Pekala 

Nancy Pekala is the AMA's Director of Online Content and Editor of B2B Marketing.

Summary

It’s cool. It’s new. It’s here.  Now what? The much-hyped iPad is the latest entry in Apple’s arsenal of digital devices.  Now that the announcement has been made and pre-orders have begun, one big question still remains: How will the on-the-go iPad impact marketers? Learn 3 ways the iPad can positively impact B2B marketing.

 

 

 

Recommended Reading:

Brand Equity Buoys Toyota, Apple

12 Effective Strategies Apple Uses to Create Loyal Customers

 

Will you be investing in iPad technology?  How will the new device your B2B marketing strategy?  Share your thoughts here.


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Member Comments (5):

Michael Hartzell wrote:
With each new widget, those who do not get it done have either a skill issue or a will issue. It may be that a tool to make it easier to present information can help it will not be a replacement for either. I am excited to see the iPad evolution but if a person can't connect without such a device? Won't happen by having one in hand. Can't wait. Thanks for this! Keeps the questions rolling.
Posted on : 3/31/2010


Gerald Thacker wrote:

Posted on : 3/31/2010


Gerald Thacker wrote:
Where is the article?
Posted on : 3/31/2010


Travis Hipp wrote:
Where is the article? Only see Memeber Comments....
Posted on : 4/1/2010


Nancy Pekala wrote:
Gerald: Please log into MarketingPower at top right of this page and then click the View this Content link to access the article.
Posted on : 4/7/2010


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