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AMA Members Only Webcasts



The AMA is pleased to provide our members with this special webcast series as one of the many benefits we offer. This series will feature various subject-matter experts giving robust presentations on today's hottest marketing topics. From Pinterest and other social media topics to key marketing strategies and research how-to's, we look forward to adding even more value to our members by providing you with this exclusive content.  

Upcoming Webcasts:

Date Title Description Speaker(s)
​May 17
12-1pm CT
​How Cool Brands Stay Hot Joeri Van den Bergh will provide insights into the consumer psychology and behavior of Millennials, showing you how you can make your advertising, marketing and branding relevant to them.
Joeri Van den Bergh

Co-founder & Gen Y Expert, InSites Consulting
Author, How Cool Brands Stay Hot
​June 24
12-1pm CT
How to Use Crowdfunding to Raise Money for Any Non-Profit​
In this multimedia webinar, we'll walk through the steps that non-profits can take to set-up, market, and operate a successful crowdfunding campaign.

Joe Garecht
President
The Fundraising Authority
Author, The Non-Profit Fundraising Formula and Raising Money without Going Crazy
​July 15
12-1pm CT
How to Run a Mobile Usability Study This Webinar offers a hands-on description of how to plan, moderate, and run a usability study – from the point of view of running studies on mobile devices.


Kay Corry Aubrey
Owner
Usability Resources, Inc.

 


Past Webcasts:

Title Speaker(s)
​Jerry Rackley
Gamification: Designing Our Future

Gabe Zichermann

The Connected Generation: Exploring the Myths from 10 Years of Research in Youth Mobile Culture ​Graham Brown

How to Build a Marketing Platform with Social Media
​Guy Kawasaki

You Can't Outsource Relationships: 3 Reasons your Best Social Media Staff is your Current Workforce
​Katrina Padron

Questions to Ask Before Creating a New Website
​Michael LaVista
Andy Elzroth
The Importance of Visual Storytelling for Effective Demand Generation


Tim Riesterer

Pinterest 2.0: Beyond Lifestyle Scrapbooking to Legitimate Brand Marketing Tactic

Kelly Lieberman
Academic Placement -Tips and Tools for Successfully Navigating the Summer Career Fair

The New Way to Fundraise
Jeffrey Habib
Chris Hubbard
Sondra Madison


More webcasts will be added as they become available so be sure to check back often!

 

Not a Member? Join the AMA Today to access this exclusive series!