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Content Marketing: Make it Work

Date: 2/12/2013


​PRESENTED BY:
American Marketing Association

SPONSORED BY:

AND

SPEAKERS:
Pawan Deshpande, CEO, Curata
Aaron Dun, Vice President of Marketing and Strategy, Percussion

MODERATOR:
Anthony Salas, American Marketing Association

​According to the Content Marketing Institute, 9 out of 10 marketers are using content marketing these days. At the same time, approximately 64% of marketers report that creating sufficient content is a constant challenge that prevents them from truly succeeding with content marketing.

In this webcast, Pawan Deshpande, CEO of Curata and Aaron Dun, VP of Marketing at Percussion, will walk you through real-world examples of organizations that have tackled the content "problem" and provide you with tactics you can implement today.
American Marketing Association

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