Join experts Allyson Kapin, Lindsay Twombly, and Danielle Brigida as they explore how to find more donors and customers through social media marketing.
The majority of nonprofits aren't raising a dime on social media, as major studies have shown over the last three years, and many consumer-focused businesses struggle to merge online engagement with bottom-line increases. However, social media is a great way to deepen relationships with your community and eventually turn them into donors and customers.
Learn why just social media isn't the silver bullet and explore strategies about how to incorporate a multi-channel marketing approach that will raise engagement and dollars.
What you'll leave with:
- Strategies that can help you move from single to multi-channel ways to engage, fundraise, and convert sales
- A suggestion of tools that help you move agilely in a rapidly changing environment
- Information about future trends to help keep your marketing mix fresh and innovative