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Brands in a Social World

Date: 3/19/2013


PRESENTED BY:
American Marketing Association

SPONSORED BY:

SPEAKER:
Noah Brier
, CEO, Percolate

MODERATOR:
Alli Libb, American Marketing Association

The biggest challenge in marketing right now is what to say on social and how to scale and sustain that message. As new platforms as markets emerge, the challenges of systemizing a brand's social activity only becomes more difficult.

Join Percolate CEO Noah Brier as he looks at the changes in scale, pace and pattern that social introduces to culture and breaks down what that means for marketers in the coming years.