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Webcast: 5 Steps to Turning Survey Data into Actionable Insights 

Date/Time: 9/24/2008 12:00 PM  CST


Presented by: American Marketing Association
Sponsored by: Market Tools

Speakers:
Beth Rounds, SVP, Research Solutions, MarketTools
Valla Roth, Vice President, Research Solutions, MarketTools
Cameron Karr, Vice President, CustomerSat (a MarketTools company)
Anna Carbonara, Maderator, American Marketiong Association

Your world continues to change with numerous opportunities and challenges. You’re being asked to do more with less resources and shorter timelines. How do you deliver strategic marketing and operational insights, and what tools are available to increase the impact of these insights?

Join Beth Rounds, Valla Roth and Cameron Karr as they discuss how to enable your organization to create high-quality business insights, deliver the right recommendations, and make rapid gains in customer insight management. Attend this webinar and learn from the experts how to: 

·  Ensure that survey data is immediately and continuously actionable

·  Deliver great written analysis and high-quality insights

·  Drive and coordinate strategic and operational feedback

·  Disseminate survey data and verbatim intelligence to the people throughout your organization who can act on them 

This webcast will give you real-world examples of how to gather, analyze, and present marketing research and customer feedback results. 

Who should attend:

Marketing, market research and customer satisfaction professionals interested in delivering high-quality research and actionable recommendations.

 

 

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