Believe it or not technology is very quickly becoming the easy part of online marketing. With easy access to content management systems, analytics packages, CRM systems and Web 2.0 capabilities like blogs, wikis and social networks just a few clicks away, the barrier to actually making these components actually work is no longer technical, but rather procedural.
In this presentation you'll learn:
- How to Manage, Measure and Monetize your online marketing
- The best practices, technology and tactics that make them successful
- Case studies of the companies that are doing it
