Benjamin Wayne, CEO of Fliqz, the leader in full-service, plug-and-play video solutions, will join the show to discuss the rise of online video in the business world, and its value to marketing departments. In addition to giving businesses dos and don’ts of marketing via online video – complete with real-life examples - Benjamin will discuss why online video advertising is broken and what 2009 holds for the world of online video.
About Benjamin Wayne, CEO of Fliqz:
Prior to Fliqz, Benjamin was President & CEO of Collabrys, a leading provider of outsourced customer acquisition and retention solutions for Global 1000 corporations, including Bank of America, Capital One, Visa, Estee Lauder, Clorox, Wyeth Pharmaceuticals, Target, New York Life Insurance, and Prudential. Collabrys was acquired by E-Centives in 2004.
Prior to Collabrys, Benjamin was the founder, president, and CEO of Smartshop.com, an online comparison shopping portal that was acquired by CNET in 2000. Prior to Smartshop, Benjamin was president of BG&W Consulting, a South Korea-based market-entry consultancy whose clients included Coca-Cola, Disney, Benetton, Cathay Pacific Airways, Samsung, and the U.S. government.
Benjamin holds an undergraduate degree from Princeton and an MBA from the Harvard Business School, and he was a Fulbright Research Scholar to South Korea.