Resource Library Calendar Career Management Community
About The AMA Search
Login

Resource Library

Email Print page

Marketing News 

Design From the Outside In 

Rated:

by 0 Members

Published 6/1/2009 

Author: John N. Frank 

Summary

An effective Web redesign effort should be driven by your customers’ needs, not your co-workers’ wants.
View this content

Member Comments (0):


To rate or comment on articles, you must be a logged in AMA member. Click here to join

AMA IconPowered by the American Marketing Association | Copyright © 2009 MarketingPower, Inc. The site content may not be copied, reproduced, or redistributed without prior written permission from the American Marketing Association or its affiliates.