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Marketing Management 

Putting Unemployment to Work 

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Published 5/24/2010 

Author: J. Walker Smith 

J. Walker Smith is executive vice chairman of The Futures Company, president of the Yankelovich MONITOR.
He may be reached at jwalker.smith@thefuturescompany.com;
on Twitter as jwalkersmith.

Summary

Persistent high unemployment is the new reality-but it also comes with opportunities.

 


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