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Marketing Health Services 

Strategic Insights 

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Published 11/25/2009 

Author: Rhoda Weiss 

Rhoda Weiss, Ph.D., a national healthcare executive, consultant, speaker and author specializing in marketing, strategy and communications, was named UCLA Extension Distinguished Instructor. She is past chair & CEO of the 32,000-member Public Relations Society of America and past president of the American Hospital Association Society for Healthcare Strategy and Market Development. She can be reached at RhodaWeissInc@aol.com  or 310-393-5183.

Summary

The Most Critical 16 Minutes in Marketing.

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