Resource Library Calendar Career Management Community
About The AMA Search
Login

Resource Library

Email Print page

Marketing Health Services 

Healthcare’s Best-Kept Secret 

Rated:

by 0 Members

Published 11/25/2009 

Author: Ingrid Steblea, Jeff Steblea, M.A., and Julie Pokela, Ph. D. 

Ingrid Steblea is vice president of research at Market Street Research in Northampton, Mass. Jeff Steblea, M.A., is a research
analyst at Market Street Research and Julie Pokela, Ph.D., is
president of Market Street Research, a company she founded in
1978. They can be reached at isteblea@marketstreetresearch.com, jsteblea@marketstreetresearch.com and jpokela@marketstreetresearch.com.

Summary

The most valuable research tool is the one you might not be using.

Please register or login to view this article


Member Comments (0):


To rate or comment on articles, you must be a logged in AMA member. Click here to join

American Marketing Association

back to top  

membership

resource library

events

about ama

community
 

career

marketingpower.com

connect with us

amaconnect facebook linkedin twitter youtube
AMA Icon American Marketing Association | Copyright © 2012 MarketingPower, Inc.
The site content may not be copied, reproduced or redistributed without prior written permission from the American Marketing Association or its affiliates.