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AMATV

AMA TV's Most Recent TOP Stories:

  • Staples Brings Fictional 'Office' Paper to Life
  • Out of Work for More Than a Year?
  • Are you a Change Agent?
  • Will QR Codes Fly or Die in 2012?
  • Changing the Game: Innovations for Future Success

Watch the episode today!

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Marketing Strategy:

It’s Time to Cowboy Up: An Interview with Jeffrey Hayzlett

How can you be an agent of change? Former Kodak CMO Jeffrey Hayzlett suggests marketers need to saddle up and get down to the business of change management.

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B2B Marketing:

Online Piracy: What SOPA Means
for Your Business

The Web went dark to protect a pair of new bills aimed at
curbing online piracy. Learn how they could impact you.

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amaconnect logo

Welcome to AMAConnect!  Collaborate and connect with your peers in the AMA's NEW online community exclusively for marketers.

  • The Best International Marketing Plan
  • Evaluating the Dr. Pepper10 Campaign
  • Identifying Your Dream Job
  • Role of Market Research in Positioning Concepts

Join the Conversation Today!

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Brand Marketing:

Same Game, New Rules

Unilever former CMO thinks globalization and the media revolution are powerful challenges for today’s brand marketers.

Learn More:

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