Dear AMA Member,
We are delighted to announce the 3rd Annual Wharton Undergraduate Marketing Conference (WUMC) held on Friday, November 6th, 2009 at The Wharton School, University of Pennsylvania! The Keynote speaker for this year’s conference is Jerry S. Wilson the SVP & Chief Customer & Commercial Officer at Coca-Cola.
The theme for WUMC 2009 is Competition. Competition is the driving force in many industries and continues to push companies to excel in their field of interest. With this year’s economic downturn, competition will be the prime focus of both companies and students in an effort to gain share in the market’s great battle of perceptions. The 2009 WUMC endeavors to provide multifaceted views on the subject through the participation of both academics and industry experts.
The conference aims to provide you with a mix of real life marketing experience, cutting-edge marketing research, exciting case studies, and hands-on marketing experience. Through the conference, you will also have opportunities to network with company representatives, leading academics, and fellow participants who share your passion for the field!
For more information and to register please visit www.musepenn.org/wumc. If you have any questions please contact us at whartonumc@gmail.com.
Best Regards,
Connor Cooper
Executive Director of WUMC