Resource Library Calendar Career Management Community
About The AMA Search
Login

Community

Email Print page

Customer Lifetime Value Webinar 

ARC: Teaching: Media: Measuring CLV

Little Up Arrowareas: relationships: teaching

ISBM Webinar: Measuring Customer Lifetime Value with Marketing Engineering for Excel (MEXL)

Dr. Arnaud De Bruyn
Assistant Professor of Marketing, ESSEC Business School
Associate Research Program Director, ISBM

http://www.bostonconferencing.net/index.php?option=com_content&task=view&id=347&Itemid=148

AMA IconPowered by the American Marketing Association | Copyright © 2009 MarketingPower, Inc. The site content may not be copied, reproduced, or redistributed without prior written permission from the American Marketing Association or its affiliates.