Section 1. Function and Composition.
The business and property of the MASSIG shall be managed and controlled by the Board of Directors, who are elected officers of the MASSIG. The Board shall consist of the following members: Chairperson of the Board, Chairperson of the Board-Elect, and Immediate Past Chairperson of the Board, two at-large members and area directors.
Section 2. Terms of Office.
The Chairperson of the Board shall serve for one year, but shall be elected for the preceding year as an officer-elect and director, automatically succeeding to the designated office in the second fiscal year. The Vice-Chair for Communications shall be selected by the Board and serve at its discretion as a member of the Executive Board. The Area Directors and at-large officers shall be elected for a two-year term, but may be nominated for re-election to serve a maximum of four years in succession in that position. In the event that a person is appointed to fill a vacancy, they may serve up to two full terms.
Section 3. Vacancies.
In the event the Chairperson of the Board is unable to serve, the Chairperson of the Board-Elect shall assume the Chairperson position and call a meeting of the Board of Directors to elect a successor.
In the event the Chairperson of the Board-Elect is unable to serve, the Chairperson of the Board shall call a meeting of the Board of Directors to elect a successor.
In the event an officer other than the Chairperson of the Board or Chairperson of the Board-Elect is unable to serve, the Chairperson of the Board shall appoint a replacement not more than sixty days after the vacancy occurs.
Section 4. Meetings.
The Board of Directors shall meet at least twice annually at such times and places as the Chairperson of the Board of the MAS SIG shall determine. Meetings will generally be held at the AMA Summer Educators’ Conference, AMA Winter Educators’ Conference and the Marketing & Public Policy Conference. These meetings are open to the membership.
Section 5. Executive Committee.
The Executive Committee shall consist of the Chairperson of the Board, the Chairperson of the Board-Elect, the Immediate Past Chairperson of the Board, and the Vice-Chair for Communications. The Executive Committee shall have authority to exercise all the powers of the Board while the Board is not in session except for the commitment of the MASSIG to an unbudgeted obligation exceeding $3,000; a change in the Bylaws; or any other action expressly or by law reserved to the Board. The Executive Committee shall meet as often as is necessary to give purpose and direction to the Chairperson of the Board. Actions taken shall be fully reported to all members of the Board of Directors.
Section 6. Chairperson of the Board.
The Chairperson of the Board shall be the chief executive officer of the MAS group, performing all duties expected of the office and required by the Charter and Bylaws, or if not specified, those approved by the Board of Directors. The Chairperson of the Board shall be an ex officio member of all MAS Committees.
The Chairperson is responsible for overseeing all SIG activities and ensuring compliance with AMA requirements to maintain the viability of the SIG. The Chairperson or their designate is expected to attend a meeting with the Academic Council at each AMA Educators’ Conference.
Section 7. Vice-Chair for Communications.
For SIGs with web sites hosted by AMA I.H., the Vice-Chair for Communication is responsible for submitting information relevant to their SIG to AMA I.H. for posting on the SIG’s web site. For SIGs that host their own web sites, the Vice-Chair for Communication is responsible for ensuring timely and relevant information is posted to the SIG’s web site. SIG web sites not hosted by AMA must have a link on the AMA web site and vice-versa. In addition, the Vice-Chair for Communication should actively and regularly correspond with membership of his/her SIG.
Section 8. Chairperson of the Board-Elect.
The Chairperson of the Board-Elect shall automatically succeed to the Chairperson at the end of the year following his/her election to the office of Chairperson of the Board-Elect. He/She shall grant aid to the Chairperson of the board in the carrying out of his/her duties and responsibilities in a mutually satisfactory coordinated effort designed to provide a continuity of Association administration. He/She shall act in the extended absence of the Chairperson of the Board or in the case of his/her disability, and in these cases, shall have all the rights, responsibilities, authority and duties of the Chairperson of the Board, notifying the Chairperson of the Board immediately upon his/her return of actions so taken in his/her name.
Section 9. Solicitation, Control and Disposition of Assets.
By February 1 of each year, the SIG must submit an annual plan (period July 1 - June 30) to the AMA to solicit operating funds. These plans should include activities that add value for members and include initiatives of thought leadership and professional development. The following is required content for the annual plan:
- Names, titles, and terms of all SIG officers.
- Recap of key deliverables and activities for the current year. Emphasize how members of the SIG were served. Indicate the status of performance versus budget.
- Goals for next year. Through their goals, each SIG should demonstrate its commitment to furthering thought leadership and professional development in its interest area as well as in the discipline of marketing as a whole.
- Planned deliverables and activities for next year, including budget request for each. Emphasize how members of the SIG will be served.
The Board of Directors may accept on behalf of the MAS SIG any contribution, gift, bequest or device for any purpose of the MAS SIG. The MAS SIG shall not be responsible for any debts or obligations of divisions of the MAS SIG, and divisions shall not be responsible for any obligations of the MAS SIG. This includes debts of the Marketing and Public Policy Conference except as agreed to by the Board with the conference chairs.
Section 10. Removal.
An elected officer of the Board of directors may be removed from office for conduct detrimental to the best interests of the MAS SIG by the affirmative vote of two-thirds or more of the directors present at a meeting of the Board of Directors and constituting a quorum for the purposes of conducting business at such meeting, provided that fourteen (14) days prior written notice of such meeting is delivered by any member of the Board to each member of the Board of Directors by registered or certified mail, return receipt requested.
Any such notice shall specify that such meeting is for the purpose of voting on a resolution to remove a named officer or director of the Association and shall describe the conduct deemed by the person issuing the said notice to be detrimental to the best interests of the Association and grounds for such removal with sufficient specificity so as to give reasonable notice of the alleged conduct. At any meeting held pursuant to this Section, the officer or director subject to removal shall have the right to appear with counsel of his/her choice, and shall have the right to present evidence on his/her and to bear evidence in support of the charges made against him/her behalf and to hear evidence in support of the charges made against him/her pursuant to reasonable rules established from time to time by the Board of Directors.
Section 11. Area Directors.
The Area Directors, who are elected to their positions shall represent the interests of their constituents by identifying, communicating and facilitating information and content that enhances the efforts of those special interests.
- Ethics
- Governmental Affairs
- Legal Issues
- Macromarketing
- Marketing Science
- Minority Issues
- Nonprofit Marketing
- Social Marketing
- International
Section 12. Ex-Officio Officers.
To maintain liaisons with allied groups, the following will serve as ex-officio officers on the Board: the current editor of the Journal of Public Policy & Marketing, the chair or one of the chairs of the forthcoming Marketing & Public Policy Conference, and a representative of the AMA Doctoral SIG.
To support the activities of the Board, the following roles are established. Persons performing one or more of the roles will serve as ex-officio officer(s):
The role of Web Editor is to develop and maintain the MAS SIG's website and other electronic format communication.
The positions are not elected and persons will serve by mutual agreement between themselves and the Board. When vacancies occur, the Chairperson of the Board will appoint a replacement as soon as possible after the vacancy occurs.
Section 1. Nominations.
The Nominating Committee shall nominate annually at least one person for each position to be filled. Elected individuals must be a member of the American Marketing Association and the MAS SIG at the time of taking office and throughout their term.
Strong consideration will be given to members in good standing who have made significant contributions to the MAS SIG and its interests and who are able and willing to serve the MAS SIG. Consideration should also be given to encouraging the expansion of MAS SIG leadership.
AMA staff will handle the mechanics of the distribution of ballots for all SIG elections. Elections will be held in April. To facilitate this, it will be necessary for each SIG to have its slate of officers to AMA by March 1.
Any member of the MAS SIG may recommend candidates to the Nominating Committee. Following the publishing of the slate by the Nominating Committee, the name of any eligible member will be placed on the annual election slate for any office other than Chairperson of the Board-Elect upon a petition signed by two percent (2%) of the voting members and the agreement of the nominee.
Section 2. Reporting the Composition of Nominating Committee.
Members composing the Nominating Committee shall be recorded in the Minutes of the appropriate board meeting.
Section 3. Schedule.
Nominees for office will be solicited via broadcast correspondence with the SIG’s entire membership. This will be facilitated by AMA. By March 1, nominees for available offices will be submitted to AMA.. Elections will be held in April. AMA will distribute ballots. The new officers will take over September 1.
Section 4. Election Results.
All ballots will be returned to AMA and tallied. The nominees for each office receiving the greatest number of votes shall be declared elected to that office.
Section 5. Ties.
In the event of a tie vote for any elective office, the tie shall be resolved by mail ballot of the Board of Directors. If a tie occurs in a vote by the Board of Directors, the Chairperson of the Nominating Committee shall determine the choice by lot.
Section 6. Violation of the nominating process.
If the Chairperson of the Board determines that the election guidelines and procedures have been significantly violated, the Chairperson of the Board may ask the Board of Directors, by a majority vote, to declare the results of the process null and void and redo the process.
Section 1. Fiscal Year.
The fiscal Year of the MAS SIG shall begin on the first day of July of each year and terminate on the 30th day of June.
Section 2. Quorum.
Section 3. Standing Committees.
The Chairperson of the Board shall promptly advise the Board of Directors of all appointments that are made to standing committees.
- Nominating Committee.
The MAS Nominating Committee shall consist of:
- two members of the current Board of Directors and one member at large appointed by the Chairperson.
- no member of the Nominating Committee may be nominated at that time for any office. A person eligible for the nominating committee who wishes to be nominated should decline to serve on the committee.
- Conference Committees.
The Chair of the MAS SIG or his/her designate will seek to represent the interests of the MAS SIG in the planning for all conferences that have significant attendance by MAS SIG members. These would include the annual Marketing and Public Policy Conference, the American Marketing Association Educators' Conferences, the Macromarketing Conference, the Innovations in Social Marketing Conference, and others. The Chair or his/her designate will be responsible for communicating to conference organizers the views, preferences, and concerns of MAS SIG members about topics such as conference locations, conference dates, conference themes, paper review procedures, and so forth. The Chair will also be responsible for serving - or appointing other members to serve - on any conference organizing committees to which the MAS SIG is asked to provide a representative.
Section 4. Other Sections, Committees and Boards.
The Chairperson of the Board may, in consultation with the appropriate Board Members, name such other committees and designate the persons to serve thereon, as many as be considered desirable to promote the welfare of the MAS SIG. These appointments and charters of responsibilities, duties and authorities, limitations and termination and/or renewal or review dates of these Sections, Committees, Boards, Chapters, Task Forces, or other groups must be filed for inclusion in Minutes of the next Board meeting. In no event shall any group so appointed avoid Board review once every year, or it shall be considered non-operative.
Section 5. Communications with Membership.
The MAS SIG website and the electronic newsletter shall be the primary mediums for posting notices of activities and policies. Other electronic mail, surface mail and SIG meetings will also be used as deemed necessary to convey SIG business. Use of the website, electronic mail or other access to members shall be for MAS SIG-sanctioned activities. Requests for exceptions shall be submitted to Executive Committee for approval.