ARC: Connections: SIGs: Marketing Strategy: News
areas: strategy: sig
Strategy News
Marketing Strategy SIG President and Vice-President
Rajdeep Grewal, Professor of Marketing and Dean's Faculty Fellow at the Smeal College of Business, Pennsylvania State University will be the President of the Marketing Strategy SIG of the American Marketing Association for the 2008-2010 period. Rajkumar Venkatesan, Associate Professor of Marketing at the Darden School of Business, University of Virginia will be the Vice-President, Communications of the Marketing Strategy SIG during the same period. Congratulations to Drs. Grewal and Venkatasan.
SIG Vice-Presidents for Asia Pacific and Europe
To develope a global network of marketing strategy scholars and achieve better coordination, the SIG has appointed Jin K. Han (marketing Department Head and Associate Professor of Marketing, Singapore Management University), as the Vice-President for Asia Pacific and Ruud Frambach (Professor of Marketing, Vrije University) as the Vice-President for Europe.