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Marketing Communications Special Interest Group 

ARC: Connections: SIGs: Marketing Communications: Leadership

areas: promotion: sig

MCSIG Leadership

Chair
Oscar DeShields
California State University
18111 Nordhoff St
Dept of Marketing
Northridge, CA 91330-8245
oscar.deshields@csun.edu 

Vice-Chair Communications
Parimal S. Bhagat
Associate Professor of Marketing
Chair, Marketing Department
Eberly College of Business & IT
Indiana University of Pennsylvania
Indiana, PA 15705
+1 724.357.3315
bhagat@iup.edu

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