ARC: Connections: Conferences: Summer 2009: News
Related ARContent: Consumer Behavior Special Interest Group
Saturday, 8 Aug
5–7 p.m. Outside Area at Marriott conference hotel
CBSIG outdoor margarita reception (co-hosted by CBSIG & Marketing and Society SIG)
Sunday, 9 Aug
9th CBSIG Session with Sports SIG: “Sports Sponsorship and Organizational Sustainability Goals” 3:30-5pm
Join Us for a CBSIG and Sports SIG Special Session at 2009 Summer AMA
Hope to see you Sunday, August 9th at the CBSIG co-sponsored session with the Sports SIG, “Sports Sponsorship and Organizational Sustainability Goals” from 3:30-5pm. The session chairs are Bettina Cornwell and Angeline Close, with Catharina Pulka, Andrew Rohm, Seung Lee and Lynn Kahle discussing the hot topics surrounding consumer behavior, sponsored events, and sports.