Community

Special Session Proposals

The objective of Special Sessions is to acquaint marketing educators and researchers with new perspectives, theories, and provocative ideas. Proposals for Special Sessions should describe the topic and its importance to marketing, summarize the issues to be covered, and identify individuals (with their qualifications) who will participate. Specificity in your Special Session proposal is important.

In submitting Special Session proposals, the organizer and listed participants affirm that, if accepted, all will register and appear at the Conference to present.

Selection criteria include the general quality of the proposal, the level of interest the session is likely to generate at the conference, and the session's relevance to the conference theme.

Procedures for Preparing and Submitting Special Session Proposals

1. Please submit papers in electronic form by the deadline deadline through the online system to an appropriate Track. (See descriptions. If there is any question about the appropriate track, contact the conference or track chairs for advice.)
2. Prepare the proposal in Microsoft Word, Rich Text Format, or PDF form. Special Session proposals should not exceed 5 double-spaced, word-processed pages prepared in 12-point font.
3. Please prepare a separate abstract not exceeding 100 words. This should not be included in the proposal itself but will be pasted in the appropriate space with your submission. If your session includes multiple papers, prepare short abstracts for each of these also.
4. At the time of submission via the online system, the submitter shall provide complete contact information for all participants including name, address, phone number, fax number, and e-mail address as it should appear in the final program materials. Alternatively, each participant can pre-register individually on the website.
5. At the time of submission to the online system, you will have choices about how to submit your proposal that affect how it will appear in any online program. In either case, you will be prompted at the end of the process to upload your full proposal document.
   • If the proposal is for a panel-type discussion, then complete the title, abstract of the session, and enter all the presenters. In a program, this would appear as a title with a list of panelists.
   • If the session will consist of separate presentations (i.e., either on different topics or of papers), enter a title for the session, choose Add Papers, entering a title and the authors for each topic or paper with a short abstract. This will appear in the program as a title with three separate papers and their associated authors.
6. Confirmation that your proposal was submitted successfully will be sent by e-mail to the submitter. A confirmation will also be available in the online system in the user's mailbox.