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ARC
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Aligning Sales with Marketing - New York, NY
Marketing & Public Policy Conference 2013
B2B Social Media Boot Camp: Philadelphia, PA
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ARC Menu for Public Policy, and Legal and Ethical Issues
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arc
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areas
: society
AMA Academic SIGS:
Diversity and Marketing
Marketing and Society
ARC Page on:
Legal and Ethical Issues in Marketing
Class Materials
Texts:
Marketing and Society Topics
Texts:
on Marketing and Religion
Cases:
Marketing to Children
Class Materials:
Ethnic Marketing
Video:
Consumption and Freedom
Teachable News Stories:
Ethics and Social Implications
Marketing Ethics Syllabi:
Undergraduate
,
Graduate
,
Executive
Teaching Resources:
MASSIG Teaching Page
Syllabi:
Graduate Syllabi on Business and Society
Theories:
Postmodernism
Stakeholder Theory
Other Organizations or Sites
Academy of Management:
Social Issues in Management
American Council on Consumer Interests
ACR:
Resources for Policy Makers and Social Marketers
Center for Socially Responsible Marketing
International Association for Business and Society
SocialMarketing.Com
Journals:
Journal of Business Ethics
Journal of Consumer Policy
Journal of Macromarketing
Journal of Nonprofit & Public Sector Marketing
Journal of Political Marketing
Journal of Public Affairs
Journal of Research for Consumers
Social Marketing Quarterly
Technological Forecasting and Social Change