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What is the best way to get our name out there as a credible experienced company? 

Joanne Hall
AQUENT
 
I came to the Aquent Marketing team with 9 years of International Brand Management experience within packaged goods and the film and entertainment industries. I now use my hands on knowledge of marketing in my role as an Account Manager, placing the cream of the marketing crop with the biggest and brightest players in brand, communications, analytics and public relations.
 
Question
We are a team of transcribers who have been providing outsource work for major marketing research companies and pharmaceutical/medical companies throughout the United States for over ten years; previously as an outsource for other transcription companies and as of last May, we became incorporated as FEM Services Inc.  Our question:  what is the best way to get our name out there as a credible experienced company?  Is a website necessary for a transcription company?  We already have an FTP site for uploading files.  Your input would be greatly appreciated.  
 
Answer
We have customers who have come to us with this very same credibility problem.  Our first suggestion is always to ensure that you have a company website set up.  You can note details of you organization, along with examples of past and current clients and completed projects and success stories.  This instantly assures potential new clients that you are a legitimate business with a successful past.  It’s also useful to include employee biographies on the site and perhaps ask clients to provide testimonials and feedback on their experiences which you can then use to support your claims of success.  A great company relies on great staff  - Aquent partners with businesses to ensure that you attract staff that not only deliver within their assigned role but who will become ambassadors for your brand.  Contact us at Aquent.com. 
 
 

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