For the 2009 Schedule Click Here
For Tutorial Descriptions Click Here
Learning from Politics: What Higher Ed Can Learn from the Obama Campaign
Richard Mintz, Blue State Digital
"DreamLarge"!: An integrated Marketing Strategy from Downunder
Vice-Principal, Marketing and Communications The University of Melbourne
Rebranding Tradition with Uncommon Results
John F. Carney III, Chancellor of Missouri University of Science and Technology
From Gandhi to Google: Creating a movement in support of your school
Bill Toliver, Director, The Matale Line
Today's Marketer, Tomorrow's Growth Leader?
Scott Davis, Senior Partner, Prophet
Advanced Marketing Workshops:
Goal-Driven Web Strategy: Implementing Technology with an Eye on ROI
Karlyn Morissette, President & Principal Consultant, DoJo Web Strategy and Web Producer at Dartmouth College
The Latest on Achieving Admissions, Advancement and Academic Reputation Outcomes on the Web
Ty Glasgow, CEO and President, BigBad Inc.
Teri Lucie Thompson, Vice President – Marketing & Media, Purdue University
Jan Botz, Vice President, Office of Public Affairs and Communication, University of Notre Dame
The Beginner’s Checklist for Leveraging Social Media to Market Higher Education
Melissa Farmer Richards, Director of Marketing, Virginia Tech University
Using a Dashboard to Measure Brand Equity and Marketing Effectiveness
Tom Abrahamson, Managing Director and Principal, Lipman Hearne
Mary Stagaman, Associate Vice President of External Relations, University of Cincinnati
Using CRM to Drive Enrollment
Matt Melvin, Associate Provost for Enrollment Management, University of Central Missouri
For information regarding the Symposium for the Marketing of Higher Education 2009 sponsorship and exhibit opportunities, please contact Lore Gil at 312.542.9033 or firstname.lastname@example.org.
For more information on the Sponsors & Solution Providers, please click on their company name to visit their website.
Advantage Design Group
Aurora Imaging Company
The CollegeBound Network
Creative Communication Associates
Earthbound Media Group
eLearners.com, a website of EducationDynamics
Home Team Marketing
James Tower, Inc.
Lipman Hearne, Inc.
Maguire Associates, Inc.
Marketing Calendar Office
My College Guide
Peterson Ray & Company
PlattForm Higher Education
Ward Media Inc.
The Whelan Group
Resource Station Exhibitor:
*Exhibitor and Sponsor