New York, NY
June 6-7, 2013
This workshop will provide you with a road map for effective integration of traditional and inbound marketing approaches. Through case studies, exercises, breakouts and best practices, you will learn how to create an integrated marketing communications strategy and deliver an engaging brand experience to contribute to revenue generation and real customer value. The goal is for you to leave this workshop armed with strategic advice and empowered to move your IMC plan forward.