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Virtual Event: Advanced Social Media Strategies 

              

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Don’t miss this FREE AMA Virtual Event - Cracking the Code: Advanced Social Media Strategies on November 4, 2010 (8:45am - 5:00pm CST). Register now, there is no need to travel or leave your desk.Everyone recognizes the growing importance of social media in the marketing industry and the need for marketing professionals to utilize existing social networking platforms to form business connections and generate customer leads, but marketers still have many questions:

  • How do we integrate social media into our plans?
  • How can we successfully implement our social media plan?
  • How do we measure the ROI of social media?
  • What’s working for other marketers?

Roll up your sleeves and dive into these key topic areas.  Be prepared to take away actionable insights and strategies about social media integration, implementation and ROI measurement.

Integrating Social Media into a Successful Marketing Plan

  • How to incorporate social media into traditional marketing plans
  • Learn which social media tools work for your business and when to use them

Strategies for Successful Social Media Implementation

  • Defining a corporate social media strategy
  • Building a successful social media team

Measuring ROI of a Social Media Program

  • How to establish targets and success metrics
  • Utilizing social media to measure customer satisfaction

BtoB and BtoC Social Media: What’s Working?

  • What’s working in B2B? B2C?
  • Can they and how do they apply to one another?

Click here to view full conference schedule and session descriptions!

     

Learn Strategies to social media success
from these fascinating presenters

David Evans @evansdave:  Author, Social Media Marketing: The Next Generation of Business Engagement and Social Media Marketing: An Hour a Day; Co-Founder Digital Voodoo
Maria Pergolino @inboundmarketer: Director of Marketing, Marketo

Andy Sernovitz @servovitz: Author, Word of Mouth Marketing & CEO, GasPedal

Brian Solis @briansolis: Author, Engage; Principal, FutureWorks

Greg Verdino @gregverdino: Author, microMarketing, Vice President, Strategy & Solutions, Powered, Inc

Mike Volpe @mvolpe: Vice President of Marketing, HubSpot

PRESENTING SPONSORS