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Marketing Research Executive Forum: Chicago 

Westin Michigan Avenue 
Chicago , Illinois   
5/5/2010 12:00 PM  - 5/7/2010 12:00 PM 


Details Schedule Registration Travel Exhibitors
The Marketing Research Executive Forum (MREF), a presenting body of the AMA Strategic Summit, will provide an intimate platform for exchange among senior executives leading research organizations in today’s hyper-competitive environment. MREF will allow for strategic, peer-to-peer dialogue with an emphasis on applying insights for enhanced perspectives and solutions to on-going business challenges. Leading experts will describe innovative strategies that have been leveraged successfully, and the entire delegation will participate in discussion about current obstacles facing the industry as a whole.

 MREF 2010 ADVISORY BOARD  
Jamie Baker-Prewitt,
Burke Inc		 Toby Bloomberg,
Bloomberg Marketing
Leona Foster,
Market Strategies International		 Lisa Gunther,
Newell Rubbermaid
Mike Hess,
Carat		 Wayne McCullough,
University of Michigan
Larry Stanek,
Solution Partners		 Jessica Thurmond Pohlonski,
American Marketing Association

Agenda Coming Soon...

MREF PAST PRESENTERS

SAMPLE LIST

Joan Lewis,
Sr. V.P. Consumer & Market Knowledge, Procter & Gamble

Neil Golden,
Sr. V.P. and CMO,
McDonald’s USA

Richard Lenny,
Former Chairman & CEO,
The Hershey Company

John Copeland,
Sr. Expert, Consumer & Shopper Insights Practice,
McKinsey & Company

James Henney,
Sr. V.P., Enterprise Marketing / Customer Insights,
Wells Fargo Bank

Robert Woodard,
V.P. Global Consumer & Customer Insights,
Campbell Soup Company

Amelia Strobel,
Sr. V.P., Head of Research, Competitive Intelligence, Insight & Innovation,
Wachovia Corporation 

Nick Sorvillo,
Sr. V.P. Consumer Insight & Strategy, Kraft Foods Inc.

 

Eileen Campbell,
CEO,
Millward Brown

Murli Buluswar,
V.P., Insight and Innovation, Farmers Insurance

Registration is not available at this time.
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