Event Description
The conference is designed to provide the ultimate marketing experience, which will include advanced knowledge, leading edge practices and networking opportunities.
You could win one of these exciting competitions:
- Chapter Plans & Annual Reports, including International Collegiate Chapter of the Year!
- Sabre Business Simulation
- Website Competition
- Recruitment Video
- AMA Foundation Community Service Grants
- Northwestern Mutual Sales Competition
- Kodak Case Competition
- Chapter Exhibits
- Outstanding Faculty Advisors
On Thursday, you’ll have the opportunity to meet representatives from other chapters at one of the most exciting (and fun!) networking sessions ever planned. Thursday night, we will officially kick off the conference with a high-energy motivating session that will be inspirational to all. Casual attire on Thursday means everyone should be wearing his or her chapter/school T-shirts. We’ll be in New Orleans—but forget the beads! Bring an extra chapter/school T-shirt and trade with another school to get the coolest shirts at the conference. You’ll also have an opportunity to meet recruiters in special roundtable discussions that are sure to jump-start your career.
On Friday, we will kick off with an updated and improved Career Corner Breakfast featuring over 12 recruiters. Meet the recruiters and sign up for one-on-one interviews! We have gathered some of the best to share their stories and tips for success. You will have networking opportunities with industry veterans, recruiting opportunities, and the choice of more than 10 speakers throughout the day. The day will be business casual and will include breakfast and lunch.
On Saturday, we will finish with sessions on how to improve your chapter and yourself. On Saturday night, everyone will attend the traditional business attire banquet where we will announce the top 16 chapters of 2008–09. Make your accommodations accordingly; the banquet ends at 8:30pm.
We will be photographing and videotaping the entire conference, so bring your smiles, your resumes and all your fellow AMA members.
We have many new programs and fun networking events you won’t want to miss. Plan to join us at the Hilton Riverside in New Orleans on March 26–28, 2009 for the ultimate celebration of your collegiate AMA experience.
See you there,
Tim Birrittella, Conference Co-Chair
Florida International University
Victoria Panzer, Conference Co-Chair
University of South Florida
Event Agenda HTML
Conference Schedule
March 26-28, 2009
Download Brochure
Case Competition Finals 8:00am - 5:00pm |
Continental Breakfast & Career Corner 8:00 - 10:00am |
Registration 8:30am - 12:00pm |
SABRE Business Simulation 9:00am - 3:00pm |
Registration 8:30 - 4:00pm |
Northwestern Mutual Financial Network Sales Competition 9:00am - 1:00pm |
Exhibit Setup 8:00am - 3:00pm |
Keynote Address & Case Competition Awards 10:00 - 11:00am |
Leadership Sessions I 10:00 - 10:45am |
Registration 2:00 - 7:00pm |
Experience Speaks I 11:00 - 11:45am |
Leadership Sessions II 11:00 - 11:45am |
Team Building Session 1:00 - 2:45pm |
Experience Speaks I 12:00 - 12:45pm |
Winning Case Presentation 12:30 - 1:00pm |
Networking Session & T-shirt Exchange 3:00 - 4:45pm
|
Luncheon, Exhibit & Website Awards, AMAF Grant Video & Recruitment Videos 1:00 - 2:00pm |
2010 Case Competition Introduction 1:00 - 1:45pm |
Recruiter Roundtables 5:00 - 6:30pm |
Experience Speaks II 2:15 - 3:00pm
|
Awards Banquet 6:30 - 8:30pm |
Opening Session 7:00 - 8:30pm |
Experience Speaks II 3:15 - 4:00pm |
|
Exhibit Session 8:30 - 10:00pm |
Judging Insights of the Chapter Plan & Annual Report 4:15 - 5:30pm |
|
*Note - Conference ends Saturday at 8:30pm
SABRE Business Simulation
Pre-Registration Required
www.marketingpower.com/sabre
This year at the AMA conference, teams of students are invited to participate in the SABRE business simulation, which is used at leading business schools, including Wharton, University of North Carolina and University of Michigan. Prizes will be awarded to the top teams.
SABRE’s focus is on strategic business and marketing skills—specifically the ability of teams to build, communicate and execute effective market-driven business strategies. At the start of the simulation, student teams take over as the management team of a simulated business. They must manage a portfolio of products or services as they compete directly with other teams for market share and profit. In each round of the simulation, teams will make decisions regarding the development and marketing of products in their portfolio, and see the results play out against the strategies of other teams in the context of changing and uncertain market conditions. As is often the case in real life, there is no specific solution to a problem, but there are alternatives that are clearly superior.
Plan to pit your marketing skills against your peers for a fun and educational experience at this year’s conference! There are only 15 team spots available so sign up early! Teams should consist of 3-6 students; students must be registrants of the Conference to participate. Teams will need to supply two PCs with Windows 2000 or later and sufficient rights to install software. For more information visit www.marketingpower.com/sabre
Exhibitor Company Details
Career Corner
Get a head start on your marketing career at the Career Corner on Friday! Recruiters from leading companies will be on site looking for their next marketing super star! Come prepared with your resume! The recruiters will be setting up interviews on site! For updated information participating companies visit www.marketingpower.com/careercorner
Interested in taking the next step in your marketing education? Talk with leading providers of master’s programs at the Career Corner on Friday as well! Learn about advanced degrees in business and marketing. For updated information on participating universities, visit www.marketingpower.com/masters
If you are interested in becoming a participant, please contact Lore Gil at lgil@ama.org or 312.542.9033.
Case Competition Sponsor

Kodak
www.kodak.com/go/careers
Collegiate Career Partners

Enterprise Rent-A-Car
www.go.enterprise.com

The J.M. Smucker Company
www.smuckers.com

Kodak
www.kodak.com/go/careers

Northwestern Mutual Financial Network
www.nmfn.com

Promotional Products Association International (PPAI)
www.ppai.org

Vector
www.vectormarketing.com
www.workforstudents.com

Walgreens
www.walgreens.jobs
Collegiate Conference Recruiters
EMC Corporation
www.emc.com/college
Enterprise Rent-A-Car
www.go.enterprise.com
GMR Marketing, LLC
www.gmrmarketing.com
The J.M. Smucker Company
www.smuckers.com
Kodak
www.kodak.com/go/careers
Northwestern Mutual Financial Network
www.nmfn.com
Promotional Products Association International (PPAI)
www.ppai.org
Target Stores
www.target.com/careers
Vector
www.vectormarketing.com
www.workforstudents.com
Walgreens
www.walgreens.jobs
Verizon Wireless
www.verizonwireless.com/careers
Wal-Mart Stores, Inc.
www.walmartstores.com/careers
Collegiate Conference Master’s Program Participants
Southern Illinois University Edwardsville - MMR
www.siue.edu/BUSINESS/MMR
Thunderbird School of Global Management
www.thunderbird.edu
University of Missouri, Crosby MBA Program
www.mba.missouri.edu
West Virginia University - IMC Master’s Degree Program
www.imc.wvu.edu
Collegiate Conference Fundraising Participants
Charity CDs.com/CustomDiscs.com
www.CustomDiscs.com
Findaplacetolive.com
www.findaplacetolive.com/contact.html