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Marketing Academics Newsletter - November 17, 2008 

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November/December 2008, Vol. 5, No. 3

News and Information Affecting AMA Academicians
Created exclusively for AMA academicians, this newsletter provides news and information that affect and inform this important constituency.

Win Big in the Big Easy: Plan Now to Attend 31st AMA International Collegiate Conference
Look for the 2009 AMA Collegiate Conference, slated for March 26-28, 2009 in New Orleans, to be one of the most exciting ever. The conference is designed to provide a collaborative and robust marketing experience through the use of on-site competitions, networking events, career counseling, recruiting, and top-tier speakers.

The AMA Announces a Call for Papers for the 2009 International Collegiate Conference
The AMA announces a Call for Papers for the Faculty Advisor sessions at its 2009 International Collegiate Conference. The deadline for submitting electronic submissions for papers is November 17, 2008.

Image is Everything: Kodak to Sponsor 2008-2009 AMA Collegiate Case Competition
As sponsor of this year’s AMA Collegiate Case Competition, the Eastman Kodak Company will provide students with the challenging opportunity of creating marketing plans aimed at developing the next generation of Kodak Gallery products. All entries must be received by December 17, 2008.

AMA Collegiate Chapters Council Plans Ambitious Year
The AMA Collegiate Chapters Council has set the bar high as it rolls out a menu of activities and programs for the new collegiate year including a recruitment video competition, a new Ambassador Program and the creation of an AMA Collegiate Panel.

Mentor, Can You Spare Some Time? Collegiate Chapters Division Launches New Ambassador Program
The Collegiate Chapters Division of the American Marketing Association has launched a new initiative entitled the Ambassador Program (AMP). This new program seeks to pair award-winning AMA collegiate chapters with faculty members seeking to launch new AMA collegiate chapters on their campuses or simply revitalize their existing ones.

Reflections on the 2008 AMA Summer Educators’ Conference
From interviewing dos and don’ts to recent data on hiring trends, this year’s Summer Educators’ Conference offered attendees invaluable insights and advice about career strategies and professional development.

Get Acquainted with the New ARC Neighborhood at MarketingPower.com
The Academic Resource Center (ARC) is feeling right at home in its new neighborhood on the MarketingPower website. Learn about the new ARC resources and content areas available on the AMA’s website.


Go Beyond In-Banner Video - Create A Video Experience - Powerful. Engaging.Compelling - Levereage The Power of Video


Announcements

AMA Foundation Announces 2008 Parlin Marketing Research Award Recipient
The Parlin Board of Governors, as an instrument of the AMA and the AMA Foundation, is pleased to announce that Vithala R. Rao is the recipient of the 2008 Charles Coolidge Parlin Marketing Research Award. Rao has been recognized for his substantial contributions and unwavering dedication to the ongoing advancement of marketing research practice.

AMAF Announces 2008 Berry-AMA Book Prize Winner
The American Marketing Association Foundation (AMAF) announces Hidden in Plain Sight: How to Find and Execute Your Company's Next Big Growth Strategy as the recipient of the 2008 Berry-AMA Book prize for the best book in marketing.

The AMA Announces Reappointment of Ronald P. Hill as JPP&M Editor
In conjunction with the American Marketing Association, the editor search committee is pleased to announce the reselection of Ronald P. Hill as editor of Journal of Public Policy & Marketing. Hill will serve a three-year term, starting July 1, 2009.

The AMAF Announces Call for Nominations for Inaugural Erin Anderson Award
In honor of Erin Anderson, a widely respected mentor and scholar whose research made significant contributions to the marketing discipline, the Erin Anderson Award has been established. Women marketing professors who received their marketing (or related field) doctoral degree in or after the 1998 calendar year may be nominated or self-nominate for the Award.


© American Marketing Association, 2008. All rights reserved.

Upcoming Deadlines

March 15, 2009
Call for Applications: Pearson Prentice Hall’s Solomon-Marshall-Stuart Award for Innovative Excellence in Marketing Education

January 14, 2009
Call for Papers: 2009 Summer Marketing Educators’ Conference

Upcoming Events

November
Symposium for the Marketing of Higher Education

January 2009
MPlanet 2009



Journal of International Marketing   Journal of Marketing
Journal of International Marketing
  Journal of Marketing
Gain insights about the latest international marketing theories, emerging trends and tactics and scholarly analysis.   Explore topics addressing the latest techniques, methods and applications of the marketing research function.


Featured Content

Brand Communities and New Product Adoption

Eliciting Preference for Complex Products

An Exploration of Marketing's Impacts on Society

Understanding the Drivers of Marketing’s Influence within the Firm

Customer Analytics: Segmentation Beyond Demographics

E-newsletters

Editor: Terri Feldman Barr

Managing Editor: Nancy Pekala

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