The American Marketing Association publishes a variety of magazines and journals directed to practitioners and academics. Considered leaders in their respective fields, these publications provide readers with leading edge ideas, strategic thinking and practical solutions to challenges facing marketers.
Marketing News
Marketing News, a monthly tabloid with four special issues a year, is the official publication of the American Marketing Association and is included with your AMA membership. Marketing News has a fresh take on all aspects of marketing, from advertising to sales, b-to-b to CPG, research to promotion. The magazine looks at the issues driving marketing, while also covering the industry’s basics and the core concepts around which winning programs are built.
AMA Magazines
If you're a decision maker, you know that making intelligent management decisions involves a lot more than tactics. You need reliable information on a range of marketing strategies that affect your business. Articles written by leading experts cover these important topics areas in Marketing Insights and Marketing Health Services.
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The American Marketing Association publishes four of the leading marketing journals in the field: Journal of Marketing, Journal of Marketing Research, Journal of International Marketing and the Journal of Public Policy & Marketing. Each is considered the premier publication in its respective specialty. These journals connect you with marketing’s most accomplished and forward-thinking professionals and academics.
AMA Newsletters
AMA produces a wide variety of professional e-mail newsletters to help you keep in touch with the latest developments in the marketing profession. The MarketingPower Personalized Newsletter MarketingPower Today includes the top news of the day while more specialized titles, including Marketing News Exclusives, Marketing Thought Leaders, Marketing Researchers, B2B Marketing and Marketing Academics, give a more in-depth perspective.
Marketing News Directories
AMA Marketing News Specialized Directories features leading partners who offer the knowledge and tools to turn your marketing vision into reality!
Featured online and in Marketing News, these directories feature leading marketing services firms that bring you the latest in technology and ideas!
AMA Online Marketing Resource Directory
From online research companies, email marketing firms, PR companies to advertising agencies, AMA's Online Marketing Resource Directory is one of the most comprehensive listings of marketing service providers available.
AMA-EBSCO Marketing Watch
A new publication co-produced by the American Marketing Association and EBSCO Publishing. These valuable briefs provide fast-access knowledge and key takeaways on a variety of critical marketing topics. Be sure to check back as we add additional topics to this valuable resource.