Volume 28, Number 1
Spring 2009
Special Issue on Consumption Constraints
Introduction to the Special Issue on Consumption Constraints
Stacey Menzel Baker
Full Text
Marketing to the Poor: An Integrative Justice Model for Engaging Impoverished Market Segments
Nicholas J.C. Santos and Gene R. Laczniak
Executive Summary and Biography Full Text
Understanding Markets as Online Public Places: Insights from Consumers with Visual Impairments
Carol Kaufman-Scarborough and Terry L. Childers
Executive Summary and Biography Full Text
The Philosophy and Methods of Deliberative Democracy: Implications for Public Policy and Marketing
Julie L. Ozanne, Canan Corus, and Bige Saatcioglu
Executive Summary and Biography Full Text
The Nutrition Elite: Do Only the Highest Levels of Caloric Knowledge, Obesity Knowledge, and Motivation Matter in Processing Nutrition Ad Claims and Disclosures?
J. Craig Andrews, Richard G. Netemeyer, and Scot Burton
Executive Summary and Biography Full Text
The Unique Relationship Between Quality of Life and Consumer Trust in Market-Related Institutions Among Financially Constrained Consumers in a Developing Country
Ahmet Ekici and Mark Peterson
Executive Summary and Biography Full Text
Price, Scarcity, and Consumer Willingness to Purchase Pirated Media Products
Anthony D. Miyazaki, Alexandra Aguirre Rodriguez, and Jeff Langenderfer
Executive Summary and Biography Full Text
Designing Marketplace Literacy Education in Resource-Constrained Contexts: Implications for Public Policy and Marketing
Madhubalan Viswanathan, Srinivas Sridharan, Roland Gau, and Robin Ritchie
Executive Summary and Biography Full Text
Essays and Commentaries
Health Care Choices in the United States and the Constrained Consumer: A Marketing Systems Perspective on Access and Assortment in Health Care
John D. Mittelstaedt, Charles R. Duke, and Robert A. Mittelstaedt
Executive Summary and Biography Full Text
Constraints on Sustainable Energy Consumption: Market System and Public Policy Challenges and Opportunities
Melea Press and Eric J. Arnould
Executive Summary and Biography Full Text
Vulnerability and Resilience in Natural Disasters: A Marketing and Public Policy Perspective
Stacey Menzel Baker
Executive Summary and Biography Full Text
The Paradoxical Relationships Between Marketing and Vulnerability
Clifford J. Shultz II and Morris B. Holbrook
Executive Summary and Biography Full Text
Overcoming Consumption Constraints Through Social Entrepreneurship
Paul N. Bloom
Executive Summary and Biography Full Text