Ajay K. Kohli, Editor-in-Chief
Gary T. and Elizabeth R. Jones Chair in Marketing
College of Management
Georgia Institute of Technology
800 West Peachtree Street NW
Atlanta, GA 30308
Tel: (404) 894-4353
E-mail: ajay.kohli@mgt.gatech.edu
Gary L. Frazier, Coeditor
Richard and Jarda Hurd Chair in Distribution Management and Professor of Marketing
USC Marshall School of Business
University of Southern California
Los Angeles, CA 90089-0804
Tel: (213) 740 5032
E-mail: frazier@marshall.usc.edu
Robert P. Leone, Coeditor
J. Vaughn and Evelyne H. Wilson Chair
375 DRH
Neeley School of Business
Texas Christian University
Fort Worth, TX 76129
Tel. (817) 257-5528
E-mail: r.leone@tcu.edu
Editorial Office
Christopher Bartone
Tel: (312) 542-9029
Fax: (312) 922-3763
E-mail: jom@ama.org
Siva K. Balasubramanian, Web Editor
Harold L. Stuart Professor of Marketing and Associate Dean
Stuart School of Business
Illinois Institute of Technology
565 West Adams Street, Suite 426
Chicago, IL 60661
Tel: (312) 906-6516
E-mail: siva.jmwebsite@gmail.com
Sandeep Krishnamurthy, Book Review Editor
Associate Professor of E-Commerce and Marketing
Business Administration Program
University of Washington, Bothell
18115 Campus Way NE, Room UW1-233
Bothell, WA 98011-8246
Tel: (425) 352-5229
Fax: (425) 352-5277
E-mail: sandeepresearch@gmail.com
Richard J. Lutz, AMA Vice President of Publications
J. C. Penney Professor of Marketing
Department of Marketing
Warrington College of Business Administration
University of Florida
212 Bryan Hall, P.O. Box 117155
Gainesville, FL 32611-7155
Tel: (352) 273-3273
Fax: (352) 846-0457
E-mail: richard.lutz@cba.ufl.edu
AMERICAN MARKETING ASSOCIATION
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Chicago, IL 60606-5819
Main Switchboard: (800) AMA-1150 or (312) 542-9000
EDITORIAL STAFF
Francesca V. Cooley, Managing Editor
Christopher Bartone, Associate Managing Editor
Andy Seagram, Technical Editor
Tim Arehart, Graphics Editor
ADVERTISING STAFF
Richard Ballschmiede, Advertising Sales Director
Phone: (312) 542-9076
Fax: (312) 922-3763
E-mail: rballschmiede@ama.org
Sally Schmitz, Publications Production Manager
Phone: (312) 542-9038
Fax: (312) 922-3763
E-mail: sschmitz@ama.org
PLEASE NOTE: Journal of Marketing does not accept press releases. Staff contact information is provided solely for the benefit of readers, contributors, and advertisers.