Volume 43, Number 3
August 2006
Modeling the Psychology of Consumer and Firm Behavior with Behavioral Economics
Teck H. Ho, Noah Lim, and Colin F. Camerer
Executive Summary and Biography — Full Text
Commentaries and Rejoinder on "Modeling the Psychology of Consumer and Firm Behavior with Behavioral Economics":
Rebuilding the Boat While Staying Afloat: The Modeling Challenge for Behavioral Economics (Comment)
Drazen Prelec
Executive Summary and Biography — Full Text
Things That Go Bump in the Mind: How Behavioral Economics Could Invigorate Marketing (Comment)
Eric J. Johnson
Executive Summary and Biography — Full Text
How “Psychological” Should Economic and Marketing Models Be? (Rejoinder)
Teck H. Ho, Noah Lim, and Colin F. Camerer
Executive Summary and Biography — Full Text
The Effect of Word of Mouth on Sales: Online Book Reviews Judith A. Chevalier and Dina Mayzlin
Executive Summary and Biography — Full Text
Leveraging Missing Ratings to Improve Online Recommendation Systems
Yuanping Ying, Fred Feinberg, and Michel Wedel
Executive Summary and Biography — Full Text
When Will a Brand Scandal Spill Over, and How Should Competitors Respond?
Michelle L. Roehm and Alice M. Tybout
Executive Summary and Biography — Full Text
Between Two Brands: A Goal Fluency Account of Brand Evaluation
Aparna A. Labroo and Angela Y. Lee
Executive Summary and Biography — Full Text
Is Happiness Shared Doubled and Sadness Shared Halved? Social Influence on Enjoyment of Hedonic Experiences
Rajagopal Raghunathan and Kim Corfman
Executive Summary and Biography — Full Text
When Does Culture Matter? Effects of Personal Knowledge on the Correction of Culture-Based Judgments
Donnel A. Briley and Jennifer L. Aaker
Executive Summary and Biography — Full Text
A Comparison of Criteria to Design Efficient Choice Experiments
Roselinde Kessels, Peter Goos, and Martina Vandebroek
Executive Summary and Biography — Full Text
Models for Heterogeneous Variable Selection
Timothy J. Gilbride, Greg M. Allenby, and Jeff D. Brazell
Executive Summary and Biography — Full Text
An Extended Paradigm for Measurement Analysis of Marketing Constructs Applicable to Panel Data
Hans Baumgartner and Jan-Benedict E.M. Steenkamp
Executive Summary and Biography — Full Text
A Hierarchical Bayes Error Correction Model to Explain Dynamic Effects of Price Changes
Dennis Fok, Csilla Horváth, Richard Paap, and Philip Hans Franses
Executive Summary and Biography — Full Text
Forward-Looking Bidding in Online Auctions
Robert Zeithammer
Executive Summary and Biography — Full Text
The Periodicity of Pricing
Bart J. Bronnenberg, Carl F. Mela, and William Boulding
Executive Summary and Biography — Full Text
From Invention to Innovation: Conversion Ability in Product Development
Rajesh Chandy, Brigitte Hopstaken, Om Narasimhan, and Jaideep Prabhu
Executive Summary and Biography — Full Text
NEW BOOKS IN REVIEW
Full Text