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Journal of Marketing Research Previous Editors 

Previous Editors

Robert Ferber, 1964-1969

Ralph Day, 1969-1972

Frank Bass, 1972-1975

Harper Boyd, 1975-1978

Gilbert Churchill, 1978-1982

William Perreault, 1983-1985

Robert Peterson, 1986-1988

Michael Houston, 1988-1991

Barton Weitz, 1992-1994

Vijay Mahajan, 1995-1997

Russell S. Winer, 1997-2000

Wagner A. Kamakura, 2000-2003

Dick R. Wittink, 2003-2005*

Russell S. Winer, 2005-2006

*Passed away in second year of three-year term.
 
Print ISSN: 0022-2437 | Online ISSN: 1547-7193 | Frequency: Bimonthly | Current Volume: 45 

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