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Journal of Marketing Research: Editorial Review Board 

JENNIFER AAKER
Stanford University

KUSUM L. AILAWADI
Dartmouth College

ANDREW AINSLIE
University of California, Los Angeles 

JOSEPH W. ALBA
University of Florida 

WILFRED AMALDOSS
Duke University 

ERIC ANDERSON
Northwestern University

NEERAJ ARORA
University of Wisconsin, Madison  

BARRY L. BAYUS
University of North Carolina

WILLIAM O. BEARDEN
University of South Carolina 

DAVID BELL
University of Pennsylvania 

JAMES R. BETTMAN
Duke University 

DOUGLAS BOWMAN
Emory University 

ERIC BRADLOW
University of Pennsylvania

SUSAN M. BRONIARCZYK
University of Texas at Austin

BART BRONNENBERG
Tilburg University

RANDOLPH E. BUCKLIN
University of California, Los Angeles 

ZIV CARMON
INSEAD


ALEXANDER CHERNEV
Northwestern University

DARREN W. DAHL
University of British Columbia

PETER J. DANAHER
University of Melbourne

MARNIK DEKIMPE
Tilburg University and Catholic University Leuven

PREYAS DESAI
Duke University

WAYNE DESARBO
Pennsylvania State University

UTPAL M. DHOLAKIA
Rice University

WILLIAM R. DILLON
Southern Methodist University 

SHANTANU DUTTA
University of Southern California

PETER FADER
University of Pennsylvania

JOHN T. GOURVILLE
Harvard University

ERIC GREENLEAF
New York University

ABBIE GRIFFIN
University of Utah

SACHIN GUPTA
Cornell University

JAN B. HEIDE
University of Wisconsin-Madison

STEPHEN J. HOCH
University of Pennsylvania

WAYNE D. HOYER
University of Texas at Austin

CHRISTOPHER HSEE
University of Chicago

JOHN HULLAND
University of Pittsburgh

J. WESLEY HUTCHINSON
University of Pennsylvania

DAWN IACOBUCCI
Vanderbilt University

SANJAY JAIN
Texas A&M University

CHRIS JANISZEWSKI
University of Florida

SANDY JAP
Emory University

VRINDA KADIYALI
Cornell University

WAGNER A. KAMAKURA
Duke University

PUNAM A. KELLER
Dartmouth College

AMNA KIRMANI
University of Maryland

RAN KIVETZ
Columbia University

ARADHNA KRISHNA
University of Michigan

V. KUMAR
Georgia State University

ANGELA LEE
Northwestern University

PETER S.H. LEEFLANG
University of Groningen

KATHERINE N. LEMON
Boston College

SCOTT B. MACKENZIE
Indiana University

PUNEET MANCHANDA
University of Michigan

LEIGH MCALISTER
University of Texas, Austin

JOAN MEYERS-LEVY
University of Minnesota

TOM MEYVIS
New York University

NATALIE MIZIK
Columbia University

WILLIAM L. MOORE
University of Utah

SRIDHAR MOORTHY
University of Toronto

PAGE MOREAU
University of Colorado, Boulder

VICKI MORWITZ
New York University

EITAN MULLER
Tel Aviv University

SCOTT NESLIN
Dartmouth College

NATHAN NOVEMSKY
Yale University

JOSEPH C. NUNES
University of Southern California

ELIE OFEK
Harvard University

KOEN PAUWELS
Dartmouth College

MICHEL PHAM
Columbia University

PRIYA RAGHUBIR
New York University

AKSHAY R. RAO
University of Minnesota

AMBAR G. RAO
Washington University

RAM C. RAO
University of Texas, Dallas

BRIAN T. RATCHFORD
University of Texas, Dallas

REBECCA RATNER
University of Maryland

ARIC RINDFLEISCH
University of Wisconsin, Madison

JOHN H. ROBERTS
University of New South Wales
London Business School

PETER ROSSI
University of Chicago

GARY J. RUSSELL
University of Iowa

P.B. (SEETHU) SEETHARAMAN
Rice University

VENKY SHANKAR
Texas A&M University

SHARON SHAVITT
University of Illinois at Urbana-Champaign

BABA SHIV
Stanford University

STEVEN M. SHUGAN
University of Florida

ITAMAR SIMONSON
Stanford University

DILIP SOMAN
University of Toronto

SANJAY SOOD
University of California, Los Angeles

SHUBA SRINIVASAN
Boston University

V. SRINIVASAN
Stanford University

JAN-BENEDICT STEENKAMP
University of North Carolina

K. SUDHIR
Yale University

MITA SUJAN
Tulane University

BAOHONG SUN
Carnegie Mellon University

HARALD VAN HEERDE
University of Waikato

NAUFEL VILCASSIM
London Business School

MIGUEL VILLAS-BOAS
University of California, Berkeley

BARTON WEITZ
University of Florida

KLAUS WERTENBROCH
INSEAD

PATTI WILLIAMS
University of Pennsylvania

CAROLYN YOON
University of Michigan

GAL ZAUBERMAN
University of Pennsylvania

VALARIE ZEITHAML
University of North Carolina, Chapel Hill

FLORIAN ZETTELMEYER
University of California, Berkeley

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