Resource Library Calendar Career Management Community
About The AMA Search
Login

The AMA connects you to a world of resources that deliver results, and help you succeed today and into the future. Join the AMA, and put the power of AMA membership to work for you.


Join AMA

About AMA

Email Print page

Journal of Marketing Research: Editor's Corner 

Editorial: The Value of Sticky Articles
Editor Joel Huber describes the value of developing sticky, or influential and memorable, articles by focusing on the story element.

Editorial: Journal of Marketing Research in the New Competitive Journalistic Environment
Editor Joel Huber explains his plans for increasing published articles, improving the review process, and focusing on high-impact articles. 

Journal of Marketing Research FAQs
These answers to common questions clarify the review process. 

Suggestions for Journal of Marketing Research Authors 
Craft a stronger submission with these recommendations for prospective authors. 

AMA IconPowered by the American Marketing Association | Copyright © 2009 MarketingPower, Inc. The site content may not be copied, reproduced, or redistributed without prior written permission from the American Marketing Association or its affiliates.