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Review the latest editions of AMA Journals
The American Marketing Association publishes four of the leading marketing journals in the field: Journal of Marketing, Journal of Marketing Research, Journal of International Marketing and the Journal of Public Policy & Marketing. Each is considered the authority in its respective specialty. These journals connect you with marketing’s most accomplished and forward-thinking professionals and academics. Check out this article:
Journal of Marketing:
It's Got the Look: The Effect of Friendly and Aggressive “Facial” Expressions on Product Liking and Sales
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Visit the Academic Resource Center
From Cross-Cultural Consumer Behavior and Marketing Research Techniques to International Pricing and Logistics, marketing educators will find teaching and research resources at their finger tips with the Academic Resource Center on Marketingpower.com. The ARC is your portal to all things academic, with key areas such as: conferences, journals, special interest groups, awards and the consortium. You’ll also have complete access to webinars, white papers, articles, podcasts, radio broadcasts, and scores of both current and recent webcasts from leading thinkers around the country.
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Check out an AMA Webcast or Podcast
Access a wealth of information from marketing thought leaders on today's most pressing industry topics as well as an extensive archive of previous content. These recent posts are a great place to start:
Webcasts
Podcasts
You can check out the entire Multimedia Gallery, here.
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Attend an Educators’ Conference
The Summer Educators’ Conference and Winter Educators’ Conference are leading forums for research, intellectual exchange, professional development, and networking with colleagues from around the world. Conferences tackle big questions faced by the marketing world and bring the collective knowledge of educators to bear on new and old challenges alike. With access to marketing practitioners, special interest group sessions, competitive papers, and some of the brightest minds in the field, these annual conferences are not to be missed.
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Read white papers and best practices on MP.com
Your membership gives you access to exclusive content (and great thinking) on marketingpower.com. Check out these recent articles:
Or you can visit the Resource Library, here.
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Subscribe to Marketing Academics Newsletter
Twice a year the AMA’s Academic Council provides marketing academic members with publishing opportunities, up-to-date information on conferences, SIG news, and other academic-related news.
To subscribe to the Marketing Academics Newsletter, click here.
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Get involved with AMAConnect
Like-minded people are hard to find. Fortunately, we’ve done the legwork for you. Check out. AMAConnect™, the new online community exclusively for marketers. This community provides you a platform for conversations with trusted peers, an exclusive source of information and resources, a network for your expertise and a place to learn and stay current. Participate today, blog, engage in forums, ask and answer questions, follow peers, and grow your network, plus much more.
Get involved with the AMAConnect Academic Group Now!
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Read and contribute to the Journal of Marketing Blog
The Journal of Marketing Blog connects authors and readers for discussion on important and topical articles from the latest issue of the Journal of Marketing. This interactive forum drives the conversation about new ideas and developments in marketing.
Subscribe to this feed 
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Read the latest Marketing News articles
Whether you get it online or offline, Marketing News looks at the issues driving marketing today, including strategy, innovation, best practices, branding, technology and globalization. Access the latest Marketing News articles such as:
Demographics Roundtable: The Census and the New American Consumer
To get a handle on the major themes emerging from the 2010 Census and how marketers can use them to jump-start their own consumer research, Marketing News hosted a roundtable discussion with three demographics experts.
Segmentation by Generation
Read our generational profiles to find out about the baby boomer, Gen X and millennial segments’ sizes and spending power, as well as key marketing considerations for reaching those audiences.
Getting the Most Out of Decennial Census Data
J. Walker Smith, global executive chairman of The Futures Co., shares 10 things to keep in mind when turning to census data for segmentation and marketing applications.
Access the most recent online editorial from Marketing News, here
And don’t forget to check out the Marketing News Blog! Subscribe to this feed
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Check out the Academic Placement for new career opportunities and advice
If you are a marketing academician seeking employment or looking to change positions, the AMA Academic Placement Service is the perfect place to begin your search. This is a unique job service to help you review and apply for vacancies, participate in academic job fairs and post your credentials online.
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