Marketing Management Features a contemporary look, a new editor and new emphasis on bringing senior-level markets key thought leader thinking about the future of marketing. Also new this year: Each issue begins with a Q&A with a leading CMO or other high-level marketing executive. Paid Circulation: 9,100
Designed for middle- to senior-level marketing managers in all industries, Marketing Management focuses on the strategic issues they face every day. Published four times a year, Marketing Management is packed with insights from today’s thought leaders as well as case studies and interviews—all to help readers keep pace with the rapidly changing marketing field.
Reader Snapshot*
- Job titles: Marketing Manager and above = 80.1%
- Main job function: B2B Marketing = 34.2%, B2C Marketing = 24%, Marketing Consultant = 15.4%
*Source: Zoomerang Readership Study
Publication Schedule
|
Spring (February) |
Customer Focus: consumer management and marketing orientation |
January 6, 2012 |
| Summer (May) |
Brand: value proposition and positioning |
April 6, 2012 |
| Fall (August) |
Communication: message strategy and digital vs. traditional |
July 6, 2012 |
| Winter (November) |
Innovation adn Growth: idea generation and product development |
October 5, 2012 |
Magazine Rates (Rates include full color)
| Covers |
$3330 |
$3275 |
$3125 |
$3060 |
$3005 |
| Full page |
$3095 |
$2935 |
$2840 |
$2770 |
$2730 |
| 1/2 page |
$2385 |
$2300 |
$2220 |
$2185 |
$2175 |
| 1/4 page |
$1810 |
$1755 |
$1705 |
$1690 |
$1670 |
For 2-color, subtract $625 from each size
For black & white only, subtract $1050 from each size
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